ReDefine celebrates Navratri

Our ReDefiner community in Mumbai celebrated Navratri for the first time...

Our ReDefiner community in Mumbai celebrated Navratri for the first time at the new ReDefine offices at Pinnacle.

The beautifully vibrant festival is a nine-day celebration with music and dance, during which Hindus venerate the female expression of the divine. The creative power of the Goddess, personified in the forms of Durga, Lakshmi and Saraswati, is celebrated in a fantastically colourful way which features dance, ‘Aarti’ and numerous rituals.

Each of the nine days of the festival is observed by wearing a different colour in honour of the Goddess. In our offices, we celebrated this by having designated White, Red, Yellow, Green and Peacock Green days. On each of the days, we gave away prizes to the best-dressed employees for each colour. With so many wonderfully dressed colleagues, it was always a hard choice to decide on the ‘best-dressed’. It was wonderful to see what a great effort everyone had made to contribute to the day.

Culturally, the meaning behind the choice of colour for each day is fascinating. White stands for Brahmacharan – the incarnation of Goddess Durga, which symbolises the female seeking spiritual knowledge. The colour white is used to symbolise peace and purity. For ‘Red’ day, Hindus worship Goddess Chandraghanta. The colour signifies beauty and fearlessness. Then ‘Yellow’ stands for happiness and brightness. This colour celebrates Goddess Skandamata. ‘Green’ day signifies new beginnings and growth, celebrating Goddess Katyayani.


The last day of the festival is denoted by Peacock Green. Goddess Siddhidhatri is worshipped and various rites performed. The colour is meant to fulfill the desires of worshippers.

Our Navratri celebrations at Pinnacle were a raving success. It was great to see our ReDefine community come together during this fantastic festival. Our employees enjoyed dancing to the beat of the DJ and performed Gharba. We look forward to celebrating a lot more festivals together as a strong and united community.

ReDefine is definitely a great place to be. I have enjoyed every single day here, the work is truly rewarding. The teams share a great bond and that’s what makes it a great place to work.

Shilpa Bhanushali Head of Production (Animation)

We have top-of-line professionals who are not only creative, but also fun to work with. It has created a lot of possibilities for reinventing workflows.

François Schneider Global Creative Supervisor, North America

The people who form ReDefine have come from varied experiences and all have the potential to develop and deliver world-class projects.

Viral Thakkar Creative Director and VFX Supervisor India